Tuesday, October 19, 2010

Making Models

I am now working on creating a display that would house the antique necklace. I decided that I want the store that this would go in to be a vintage store so that I can display many different vintage pieces.  My idea for the display goes back to my idea of stacking suitcases.  The suitcases would be all different shapes and sizes and piled up in a very haphazard way.  As I continue to make models the idea is developing and I am hoping to incorporate a table to this display so that people could try on the jewelry as well as some drawers for storage. 

Sunday, October 10, 2010

"First Class Luggage"

My final package incorporated everything that I had set out to achieve with this project. I was lucky to find a paper that resembled animal skin, which I used to cover the luggage and I found a beautiful brown leather to use for the handle and the strap. Ultimately I wanted my package to look and feel like a piece of vintage luggage.  The final touch was the luggage tag. After looking at countless photos of vintage luggage I felt it was necessary to include a luggage tag, and this aspect made the package feel like it really belonged to a person and was a connection to the past.

Tuesday, September 28, 2010

"Encasing Time"

As I struggled to decide how I could best display my necklace I spent a lot of time looking at old pictures of Victorian Women.  What really caught my eye was the repetition of the octagon and then as I looked at my pendant more closely I realized that the stone was in the shape of an octagon. I first played with the idea of making the display case look like an old fashion hat box. I then saw a picture of a package that was a bag in which the handle was incorporated into the graphic on the front of the bag.  From there I started liking the idea of using the chain for the necklace as the handle to the box.  My idea is to make the display look like vintage luggage and the chain would slip onto a woman's wrist to carry it.


INSPIRATION



Thursday, September 16, 2010

"Connecting Generations"




"Connecting Generations" was a quote that really stuck with me when deciding how to best brand or "sell" the necklace.  Because it is an antique piece from the Victorian era, it is something that connects me to the past and makes me feel as though I am wearing a part of history.  In my advertisement I wanted to display the piece as something that could connect many different generations and time periods.  The fact that I am a girl in my 20's in 2010 wearing a necklace that someone wore in the late 1800's shows the timeless quality of jewelry and this is what I wanted to portray in my advertisement.


VINTAGE

The Necklace that I chose as my object for the rest of the semester is very special to me and has so many meanings.  When I was designing my postcard for the first section of the project I tried to think about how to incorporate all of those meanings onto one 4 x 6 notecard. The first word that came to mind was Vintage. The necklace has a very vintage feel and when I wear it, it helps to complete my eclectic style. After I decided that VINTAGE was going to be my main word I wanted to also incorporate other words thats the necklace evoked and bring them onto the card in a clever way.  The words I felt best represented this piece of jewelry are; Valuable, Inspiring, Notable, Treasure, Antique, Glamorous, and Elegant.
The Final piece was how to best incorporate the necklace into the card and connect all the elements.  As I was looking for inspiration and googling images for the word vintage, I stumbled upon a picture of vintage Louis Vuitton trunks and fell in love with the idea of using a Vintage trunk to display the Necklace.